The Abacus Group, a leading financial staffing firm, initiated the development of a new identity and creative communications designed to convey their credibility, professionalism, and stature. Our brand design program began with a new logo and expanded into their new print collateral and web site. These materials gave a distinct direction for how the firm communicates with both their client's and candidates.

The identity for the Abacus Group was recently recognized by GD USA magazine and was included in the recent publication LogoLoung 5.